JOICO – Inner JOI Color Preserve Shampoo 300ml

Experience the ultimate in hair color protection with the JOICO Inner JOI Color Preserve Shampoo. This innovative formula harnesses the natural power of superfoods, like beetroot extract and raspberry-seed oil, to give your color-treated hair the vibrant, long-lasting hue it deserves. Revitalize your hair with this gentle, nurturing cleanser, specifically crafted to preserve and prolong salon-fresh color.

Why Choose Inner JOI Color Preserve Shampoo?

🍃 Harness the Power of Nature

Infused with 90% naturally-derived ingredients, this shampoo enriches your hair with the potent benefits of raspberry seed oil and beetroot extract, renowned for their fade-fighting properties. Embrace the clean, caring goodness these superfoods provide as they work tirelessly to maintain your color's intensity.

🎨 Protect & Preserve Vibrancy

Say goodbye to dullness and hello to vibrant, salon-level shades. Specifically designed for color-treated hair, this shampoo ensures that your hue remains brilliant and more enduring, offering the protection your hair needs to stay radiant.

🚿 Gentle Yet Powerful Cleansing

Enjoy a soothing cleanse without harsh sulfates. The formula is free of SLS/SLES sulfates, providing a gentle wash that safeguards your color while leaving your hair feeling refreshed and nourished.

Easy Application for Gorgeous Results

1. Apply to wet hair.
2. Lather thoroughly.
3. Rinse well.
4. Follow with Inner JOI Preserve Conditioner for optimal results.

Transform Your Hair Care Routine

Elevate your hair care regimen with JOICO Inner JOI Color Preserve Shampoo, the perfect blend of nature and science for color-treated hair protection. Let this fade-fighting formula extend the life of your color, keeping it vivid and beautiful for longer.

✔ 90% Naturally-Derived Ingredients

✔ Free of SLS/SLES Sulfates